Who are Bicycle Tourists?
•82% of touring cyclists have a college education
•52 is the average age
•58% make over $75,000 per year
•8.1% are international tourists
Bicycle travelers tend to be geotourists - interested in experiencing the distinctive characteristics of a place, including its culture, landscape, history, and the well-being of its residents. They tend to prefer to spend locally, make meaningful connections with locals, and explore off the beaten path.